BREAKING NEWS:
LA CROSSE FORAGE & TURF SEED, LLC AND WINFIELD SOLUTIONS
ANNOUNCE PARTNERSHIP TO BENEFIT FORAGE AND TURF SEED
CUSTOMERS IN THE MIDWEST
La Crosse, Wisconsin (August 24, 2011) La Crosse Forage & Turf Seed and Winfield Solutions today announce a long-term partnership designed to offer an unparalleled
product and service offering to forage and turf seed customers in the Midwest.
As part of the partnership, La Crosse Forage & Turf will acquire certain assets related to
Winfield Solutions’ forage seed, turf seed, and wildlife food plot businesses in the states
of Illinois, Indiana, Iowa, Kansas, Michigan, Minnesota, Missouri, Nebraska, North
Dakota, Ohio, South Dakota and Wisconsin. The acquisition includes the Forage
First™, Earth Carpet™ and Brier Ridge™ brands and associated product lines sold
throughout the Midwest.
“We’re excited to become the preferred provider for Winfield Solutions’ customers,” says
Paul Curran, CEO of La Crosse Forage & Turf Seed. “We are committed to providing
the highest level of quality and service that these successful brands deserve, which will
be further enhanced by La Crosse Forage & Turf Seed’s focused customer service
approach.”
Matt Fanta, Winfield Solutions director of Sales & Marketing added, “We are pleased to
partner with La Crosse Forage & Turf Seed, a third-generation seed company that
offers our Midwestern customers an unparalleled expertise in forage and seed products,
coupled with ongoing product innovation and customer service. The La Crosse team
will benefit from the Winfield Solutions’ comprehensive distribution network and the
longstanding relationships our sales team has with its customers.”
The acquisition further validates La Crosse Forage & Turf Seed’s commitment to being
the leader in the forage and turf seed industry by strengthening its position in its core
geography of Wisconsin, Minnesota, Iowa and the Dakotas. As part of this partnership,
La Crosse Forage & Turf Seed will acquire the Winfield Solutions’ location in Elwood,
Indiana, to service the Indiana, Michigan and Ohio markets and will maintain a location
in Madison, Wisconsin.
Headquartered in La Crosse, Wisconsin, La Crosse Forage & Turf Seed, LLC
additionally maintains locations in Ankeny, Iowa and Sioux Falls, South Dakota to
support a service area of 23 states. The company’s multiple product categories include
field seeds (alfalfa, clover, hay and pasture mixes, and various forage grasses) turf
seeds (Kentucky bluegrass, perennial ryegrass, and various turf seed mixtures), as well
as seed, grains, inoculants, erosion control products and certain landscape supply
items. For more information about La Crosse Forage & Turf Seed, its extensive line of
products and customer service philosophy, please visit www.lftseed.com or call 1-800-328-1909.
About Winfield Solutions, LLC:
Winfield Solutions, LLC is a subsidiary of Land O’Lakes Inc., a national, farmer-owned
food and agricultural cooperative with $11 billion in sales for 2010. Winfield Solutions
offers superior expertise and quality AgriSolutions™ crop protection products and
CROPLAN GENETICS® seed. For more information on Winfield Solutions, see
www.winfieldsolutionsllc.com. For information specific to AgriSolutions™ and
CROPLAN GENETICS®, please see www.AgriSolutionsinfo.com and
www.CROPLANGENETICS.com.
About La Crosse Forage & Turf Seed, LLC:
La Crosse Forage & Turf Seed, LLC, a recognized leader in forage, turf, pasture seeds,
and related specialties for agriculture, turf, and landscaping, announced its affiliation
with Rural American Fund (“RAF”) on December 17, 2007. RAF is a private investment
firm located in Chicago, Illinois, targeting investments in rural American business
enterprises principally in the agriculture or ag-related segments. This affiliation is a
strategic partnership to complement La Crosse Forage & Turf’s growth plans. For more
information on Rural American Fund please visit www.raflp.com. |
